Proteinworks nutrition supplement powder surrounded by chocolate pieces, crushed oats, and raspberries on a white background.
Stack of four fluffy protein pancakes on a ceramic plate with syrup, a fork to the side, on a pink and white checkered tablecloth. In the background, a black packet of protein pancakes, a small pitcher of syrup, and a bowl of blueberries.
Four colorful beverages with fruit garnishes displayed on pastel-colored pedestals on a pink surface, with a black protein powder bag on the right side, scattered blueberries, strawberries, sliced strawberries, orange, and blueberries around the drinks.
A white plate with pinkish oatmeal topped with pomegranate seeds and a heart shape made of pomegranate seeds, placed on a yellow tablecloth with a gold spoon nearby. A glass of water with mint leaves, a black pack of protein powder labeled overnight, and part of a clear tall glass are also visible.
A black tumbler with proteinworks branding filled with a protein-rich meal, placed on a wooden table next to a laptop and a bamboo lid with the same branding.

Product Imagery

Freelancers

While working for Protein Works. I was in charge of creating a strategic and efficient shot list to our freelancers. On-boarding 2 new photographers to elevate the brand in the lifestyle direction they are wanting to go into.

As a creative myself, I know briefing is different for every photographer, so I made sure to chat with each photographer to understand how to work best with them.

Producer: Siobhan Franka

Photographer: Natalie Garforth, Nadia June

Man in a brown t-shirt drinking chocolate milkshake through a straw.
A woman with long dark hair smiling and holding a bottle of dietary supplement labeled 'Happy Joints' near her face.
A woman with dark hair and earrings, smiling while eating food with a fork, against a green background with sale promotion text.

Lifestyle Imagery

Lifestyle

From styling, to casting, to directing - I had the opportunity to create newest lifestyle imagery for Protein Works. my organisational skills meant that not only did we shoot so many products across 7 different backgrounds, we even had 2 hours to spare, getting additional imagery that we hadn’t originally planned for.

Producer/driector: Siobhan Franka

Photographer: Rosie Woods